List of products by brand Asseri

The Asseri ICE Balanced Jig is a classic ice fishing balance lure, designed to deliver a stable and attractive swimming action beneath the ice. Its balanced body creates smooth side-to-side movements with a reliable return to center, making it highly effective for perch and other predatory fish.

A triple lacquer coating provides excellent durability and resistance to wear, even during heavy use. Fitted with high-quality VMC hooks for solid hook-ups and dependable performance.

A proven winter lure for lakes, reservoirs, and slow-moving waters.

Specifications:

• Type: Ice fishing balance jig

• Length: 65 mm

• Weight: 21 g

• Hooks: VMC

• Finish: Triple lacquer coating

• Target species: Perch, zander, other predators

• Use: Ice fishing

Package includes:

• 1 × Asseri ICE Balanced Jig 65mm / 21g

The Asseri ICE Balanced Jig is a classic ice fishing balance lure, designed to produce a stable and attractive swimming action beneath the ice. Its balanced design creates smooth side-to-side movements and a consistent return to center, making it highly effective for targeting perch and other predatory fish.

The lure features a triple-lacquer coating, providing excellent durability and resistance to wear during repeated use. Equipped with high-quality VMC hooks, it ensures solid hook-ups even on cautious strikes.

A reliable and proven choice for ice fishing in lakes, reservoirs, and slow-moving waters.

Specifications:

• Type: Ice fishing balance jig

• Weight: 7 g

• Length: 4 mm

• Hooks: VMC

• Finish: Triple lacquer coating

• Target species: Perch, zander, other predators

• Use: Ice fishing

Package includes:

• 1 × Asseri ICE Balanced Jig 7g

Asseri Igloo is a fast-deploying pop-up ice fishing tent, designed to provide quick shelter and comfort during winter fishing sessions. The integrated frame construction allows the tent to be set up within minutes, even in cold and windy conditions. Side loops help open and secure the shelter quickly.

Designed to comfortably accommodate two anglers, the tent offers solid wind protection on the ice. A top ventilation vent helps reduce condensation, while the durable zippered entrance ensures easy access.

Features:

• Quick Pop-Up setup

• Capacity: 2 people

• Top ventilation to reduce condensation

• Strong zippered entrance

• Frame: Fiberglass

• Material: 150D polyester

• Reliable wind protection for ice fishing

Included:

• Ice fishing tent

• Carry bag

• Ground stakes and guy lines

Available sizes:

• Igloo 2: 150 × 150 × 170 cm

• Igloo 3: 180 × 180 × 200 cm

An excellent choice for ice anglers looking for a lightweight, easy-to-use winter shelter.

Asseri Ice Auger is a classic and reliable manual ice auger, designed for drilling both dry and wet ice. The auger features semi-round cutting blades positioned on two planes, allowing smooth, efficient drilling in various ice conditions.

Its modern folding design makes the auger quick to collapse and easy to transport. The powder-coated finish provides excellent corrosion resistance, helps water shed during drilling, and extends overall durability.

Cold-resistant plastic handles ensure a comfortable and secure grip even in freezing temperatures. A solid choice for recreational and experienced ice anglers looking for dependable performance.

Specifications:

• Drilling diameter: 130 mm / 150 mm

• Auger length: 62 cm (130 mm) / 65 cm (150 mm)

• Weight: 3.0 kg (130 mm) / 3.5 kg (150 mm)

• Transport length: 82 cm (130 mm) / 97 cm (150 mm)

• Blade type: Semi-round dual cutting blades

• Suitable for: Dry & wet ice

Asseri Igloo Suite L is a spacious and insulated pop-up ice fishing shelter, designed to provide warmth, comfort, and fast setup during cold winter conditions. The three-layer fabric construction offers excellent protection against wind, moisture, and low temperatures, making it ideal for long ice fishing sessions.

The shelter is built from durable 300D polyester, an insulating middle layer, and a 190T inner lining, ensuring reliable thermal performance and long service life. Large removable windows on all sides provide great visibility even when seated, while insulated covers help retain heat when needed.

Thanks to the integrated pop-up frame, the shelter can be set up and packed down within minutes. A pre-installed stove jack in the roof allows safe use of a heater or stove, while two ventilation ports ensure fresh airflow.

The bright interior color improves comfort during extended use. Inside pockets, wall loops, and a ceiling hook for a light add practicality. The shelter is supplied with a convenient carry bag for easy transport.

Specifications – Size L:

• Type: Ice fishing shelter / winter pop-up tent

• Dimensions: 239 × 203 × 251 cm

• Walls: 4

• Fabric: 3-layer construction

• Water resistance: 2000 mm

• Frame: Fiberglass

• Ventilation: 2 vents

• Stove jack: Yes

• Includes: Carry bag, interior pockets, light hook

Mikado Winter Ice Fishing Set is a complete ice fishing combo, designed to make preparation quick and easy. The set includes a Mikado winter fishing box along with essential gear needed for ice fishing.

Inside the set you’ll find an ice fishing rod with reel, a ready-made pike rig, a winter lure, spare reels, and replacement ice auger blades. A great choice for beginners, casual anglers, or as a practical winter fishing gift.

Note: Box color and model may vary. Image shown is for illustration purposes only.

Suitable for:
Ice fishing for pike, perch and other predatory fish.

Asseri Osmanka Ice Fishing Rod Set is a fully assembled ice fishing combo, ready to fish straight out of the box. The rod features a warm EVA handle and a winter reel with a 90 mm spool, designed for reliable performance in cold conditions.

The set comes pre-spooled with 0.30 mm ice fishing line, includes a snap clip for lures, and a 6.5 cm balance lure, making it perfect for anglers who want a hassle-free setup. The stiff rod action is ideal for jigging and fishing with heavier winter lures.

Specifications:

• Rod length: 57 cm

• Reel diameter: 90 mm

• Line: 0.30 mm (pre-spooled)

• Lure snap: included

• Balance lure: 6.5 cm

Asseri Pro Balalaika is a ready-to-use ice fishing combo, perfect for beginners and recreational anglers. This winter fishing set includes essential gear for a successful day on the ice.

The classic Balalaika-style ice rod features a closed reel, protecting the line from snow and ice. The included Asseri fishing line is designed for cold conditions and remains flexible in low temperatures. A Jigtail winter lure is also included, making the set ready to fish straight away.

Set includes:

• Balalaika ice rod with closed reel

• Asseri ice fishing line

• Jigtail winter jig lure

Suitable for:
Ice fishing for perch, roach and other winter species.

Asseri Ice Treads provide excellent traction on ice and snow, helping prevent slips and falls in winter conditions. They are easy to put on and remove, making them a practical solution for everyday outdoor use.

The flexible material remains elastic even in extreme cold down to –40°C, while the non-slip metal spikes deliver strong grip on icy and snowy surfaces.

Perfect for ice fishing, winter walking, outdoor work, or general winter safety.

Features:

• Strong grip on ice and snow

• Flexible material down to –40°C

• Durable anti-slip metal spikes

• Quick and easy installation

• Lightweight and compact

Usage:

• Secure firmly over footwear

• Use only on ice or snow to prevent excessive spike wear

Available Sizes:

• M: EU 40–43

• L: EU 43–46

• XL: EU 45–48

Asseri Verumon Soft Vib is a highly effective soft vibration lure featuring a silicone body designed for winter zander fishing. The silicone material closely mimics the firmness of real fish, causing predators to hold the lure longer instead of instantly spitting it out—allowing for solid hooksets.

The silicone body can be impregnated with attractants, making it especially effective when targeting passive or pressured fish. This lure performs excellently both through the ice and in open water during warmer seasons.

Primarily designed for zander, it is also very successful for perch and pike fishing.

Features:

• Soft VIB lure with silicone body

• Natural feel – longer bite retention

• Attractant ready

• Ideal for zander

• Effective for perch & pike

• Ice fishing & open water use

Specifications:

• Length: 55 mm

• Weight: 9 g

• Buoyancy: Sinking

Asseri VIB Ice Pro is a highly effective vibration bait (VIB) designed for ice fishing and vertical presentations. When lifted, the lure produces strong, aggressive vibrations that trigger strikes even during slow or inactive bite conditions.

Developed primarily for zander, it also performs extremely well for other predatory fish. For best performance and maximum vibration transfer, the use of braided line is strongly recommended.

The lure is equipped with two sharp treble hooks, ensuring excellent hook-up ratios. While optimized for ice fishing, the Asseri Ice Pro is equally effective in open water, making it a versatile year-round lure.

Features:

• Type: Vibration lure (VIB)

• Strong vibration action on lift

• Excellent for zander & predators

• Two sharp treble hooks

• Best used with braided line

• Ice & open water fishing

Specifications:

• Length: 70 mm

• Weight: 14 g

The Asseri Ice Fishing Combo Set is a compact, beginner-friendly winter fishing kit, perfect for anglers starting ice fishing. The set is fully equipped and ready to use straight on the ice.

The ice rod features a comfortable cork handle that provides a secure grip and does not freeze your hands in cold conditions. The reel is pre-spooled with 0.12 mm fishing line, rated up to 1.5 kg (3.3 lb), ideal for perch and light ice fishing.
A sensitive nodding tip ensures excellent bite detection, while two included jigs (mormyshka) allow immediate fishing without additional setup.

Set includes:
– Ice fishing rod with cork handle
– Fishing line 0.12 mm (up to 1.5 kg)
– Nodding tip
– 2× Jigs / Mormyshka

Specifications:
Rod length: 37 cm
Reel diameter: 5 cm
Application: Ice fishing / Winter fishing
Recommended for: Beginners

Asseri Caster Plus - winter rod with integrated keeper. The handle is made of cork. The rod is equipped with large diameter rings. The guard is also equipped with large rings, which means that you don't have to clean them frequently from ice build-up on colder winter days. The rod tip will transmit the fish's touches and strikes perfectly.

Length - 70cm
Cast - 3-30g
Weight-

The Asseri Ice Drill with Adapter is a durable and efficient ice auger designed for use with a cordless drill or power driver, making it an essential tool for modern ice fishing. It allows anglers to drill holes quickly and effortlessly, saving time and physical energy on the ice.

The auger features extremely sharp and strong cutting blades that easily penetrate both dry and wet ice. Built from cold-resistant materials, it delivers reliable performance even in harsh winter conditions and extreme low temperatures.

A key safety feature is the flat protective disc mounted at the top, which prevents clothing from getting caught during drilling and protects the drill driver from water and ice splash. This makes the Asseri ice drill both safe and comfortable to use.

Available in multiple diameters (130 / 150 / 200 mm), this auger is suitable for a wide range of ice fishing techniques—from perch fishing to targeting larger predators like pike or zander.

Specifications:
• Diameter options: 130 mm / 150 mm / 200 mm
• Use: Cordless drill / power driver compatible
• Blades: Ultra-sharp, durable, replaceable
• Material: Cold-resistant construction
• Safety: Protective splash & clothing guard
• Application: Ice fishing, fast drilling, high efficiency

Glitter for Palia Asseri Char Fly 6.5cm 15g

The Asseri Char Fly is a well-known, high-performance ice fishing lure designed specifically for targeting palia (Arctic char) and other cold-water predators. Equipped with a hook-baited fly and a reflective glitter finish, it delivers strong visual attraction through the ice and performs reliably in deep or clear water. Its balanced profile creates a clean, controlled drop that appeals to halibut, char, and other winter species that respond to subtle movement and flash.

Length: 6.5cm
Weight: 15g

Glitter for Palia Asseri Char Fly 6.5cm 15g

The Asseri Char Fly is a high-performance ice fishing lure designed for targeting palia (Arctic char) and other deep-water winter predators. Known for its strong visual attraction, it features a glittered body paired with a hook-baited fly that adds subtle movement and color. This combination makes it highly effective in clear, cold water where char and similar species are most active. Its balanced weight ensures a stable, controlled drop that appeals to halibut, char, and other cautious winter fish.

Length: 6.5cm
Weight: 15g

Asseri Toe Warmer (8h) is the ideal solution for keeping toes warm in cold weather. The toe warmer is very thin with a rounded adhesive top, suitable for any type of shoe and both men and women. Perfect for sports, boots, ski boots, and other footwear. Provides an average warmth of 42°C and a maximum of 58°C, maintaining heat for up to 8 hours.

Instructions for use:

1. Open the package and remove the toe warmer; it activates within minutes of contact with air.

2. Insert the warmer into the front inside of boots, rubber boots, ski boots, or other footwear.

3. Remove the loose paper from the adhesive side and stick it to your socks.

Perfect for outdoor activities – keeps your toes warm and comfortable during cold-weather adventures.

Aserri Hand Warmers (12h) are the perfect solution to keep your hands warm on cold days while fishing, hunting, or enjoying outdoor activities. Each pack contains a pair of thin hand warmers that fit comfortably into all types of gloves. The heat lasts up to 12 hours, with an average temperature of 53°C and a maximum of 68°C.

Instructions for use:

1. Remove the hand warmer from the packaging.

2. Shake it gently.

3. Place it inside your glove.

Perfect for outdoor enthusiasts – keeps your hands warm and comfortable during cold-weather activities.

Asseri Igloo Suite XXL is the largest and most spacious model in the Igloo Suite range, designed for anglers who need maximum room, warmth, and comfort during extreme winter conditions. This insulated pop-up ice fishing shelter is ideal for multi-angler use or extended ice fishing sessions.

The three-layer fabric construction combines durable 300D polyester, an insulating middle layer, and a 190T inner lining, providing excellent protection from cold, wind, and moisture while ensuring long-term durability. With six walls and a very large footprint, the XXL version easily accommodates extra gear, heaters, or multiple anglers.

Large removable windows on every side offer excellent visibility even while seated. Insulated window covers help retain heat when temperatures drop. Thanks to the integrated pop-up frame, setup and takedown take only minutes.

A built-in stove jack in the roof allows safe use of a heater or stove, while two ventilation ports ensure proper airflow. The bright interior improves comfort during long stays on the ice.

Interior storage pockets and a ceiling hook for a lantern or light add practicality. Includes a heavy-duty carry bag for transport.

Specifications – Size XXL:

• Type: Ice fishing shelter / winter pop-up tent

• Dimensions: 292 × 200 × 310 cm

• Walls: 6

• Fabric: 3-layer insulated construction

• Water resistance: 2000 mm

• Frame: Fiberglass

• Ventilation: 2 vents

• Stove jack: Yes

• Includes: Carry bag, interior pockets, light hook

Asseri Igloo Suite XL is a spacious and well-insulated pop-up ice fishing shelter, designed for anglers who need extra room, warmth, and fast setup in harsh winter conditions. The three-layer fabric construction delivers excellent thermal insulation and reliable protection from wind, snow, and moisture.

The shelter is made from durable 300D polyester, an insulating middle layer, and a 190T inner lining, ensuring long service life and consistent warmth. With six walls and increased floor space, the XL model is ideal for multiple anglers or extended ice fishing trips.

Large removable windows on every side provide excellent visibility even while seated. Insulated window covers help retain heat when conditions get colder. Thanks to the integrated pop-up frame, the shelter sets up and packs down in just minutes.

A built-in stove jack in the roof allows safe installation of a heater or stove, while two ventilation ports ensure fresh airflow. The bright interior color improves comfort during long stays on the ice.

Interior storage pockets, wall loops, and a ceiling hook for a light add practicality. Includes a carry bag for easy transport.

Specifications – Size XL:

• Type: Ice fishing shelter / winter pop-up tent

• Dimensions: 285 × 205 × 265 cm

• Walls: 6

• Fabric: 3-layer insulated construction

• Water resistance: 2000 mm

• Frame: Fiberglass

• Ventilation: 2 vents

• Stove jack: Yes

• Includes: Carry bag, interior pockets, light hook

The Asseri 200 mm ice auger is designed for use with cordless drills, making it a perfect choice for modern ice fishing enthusiasts. Its lightweight yet durable plastic spiral ensures excellent strength while keeping overall weight to a minimum.

Weighing only 2.9 kg, this auger reduces strain on your drill and extends battery life, even when drilling multiple holes in cold conditions. The 200 mm diameter makes it ideal for LIVE sonar transducers and advanced ice fishing setups.

The telescopic design allows adjustable working length and makes the auger compact and easy to transport.

Key features:
Use: Suitable for cordless drills
Drilling diameter: 200 mm
Perfect for: LIVE sonar transducers
Spiral: Lightweight & durable plastic
Weight: approx. 2.9 kg
Telescopic length: 80–140 cm
Transport length: approx. 870 mm
Max drilling depth: up to 1400 mm

The Asseri FD10 is a simple and reliable fishing reel, ideal for ice fishing, winter fishing and beginners. Its lightweight graphite body ensures comfortable use, while the single ball bearing (1BB) provides smooth and consistent operation.

Supplied pre-spooled with fishing line, the reel is ready to use straight away. With a 5.1:1 gear ratio, it is well suited for everyday fishing and basic techniques. A great choice for anglers looking for a budget-friendly and dependable winter reel.

Technical Details:

• Model: Asseri FD10

• Type: Ice fishing reel

• Body: Graphite

• Weight: 164 g

• Bearings: 1BB

• Gear ratio: 5.1:1

• Line included: 0.25 mm

The Asseri Ice Fishing Set is a ready-to-use winter fishing combo, designed especially for beginners and casual ice anglers. This set includes all essential components needed to start ice fishing right away.

The ice rod comes with a compact reel, pre-spooled with 0.12 mm fishing line rated up to 2.55 kg (5.6 lb). A sensitive nodding tip helps detect light bites, while the included jig (mormyshka) allows immediate fishing without additional setup.

An excellent choice for perch and small predator ice fishing on frozen lakes and ponds.

Set includes:
– Ice fishing rod
– Fishing line 0.12 mm (up to 2.55 kg)
– Nodding tip
– Jig / mormyshka

Specifications:
Reel diameter: 5 cm
Use: Ice fishing / Winter fishing
Recommended for: Beginners

Asseri Telescopic Fish Hook for Landing Fish

The Asseri telescopic fish hook is designed for easy and quick retrieval of large catches from nets or tanks. The hook extends up to 1 meter for comfortable handling and collapses to 24.5cm for compact storage and transport. Perfect for anglers who need a practical and durable landing tool.

Package Includes:

• 1 telescopic fish hook

Specifications:

• Fully extended length: 1m

• Transport length: 24.5cm

• Material: Durable metal (specify if known)

• Ideal for: Landing large fish, net retrieval

Benefits:

• Telescopic design for convenient handling

• Collapsible for easy transport and storage

• Sturdy and reliable for heavy catches

• Speeds up fish retrieval from nets